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Strang Offices

Project Information

Client

Strang, Inc.

Location

Madison, WI & Waukesha, WI

Size

9,000 SF (Madison), 2,000 SF (Waukesha)

Sector

Commercial & Mixed-Use

Services

Architecture, Engineering, Interior Design, Audio/Visual, Sustainable Design, WELL Certification, LEED, Environmental Branding, Low Voltage/Security, Energy Modeling, Controls, Construction Administration, Building Condition Assessment, Master Planning

Experts

AIA, NCARB

Design Architect | Director of Design Synchronicity

MBA. WRID, ASID

Executive Vice President

NCARB, AIA, LEED AP

Executive Vice President | Chief Design Officer

Related Articles

Awards

LEED Gold Certification

Strang Madison Regional Office

2020

WELL Gold Certification

Strang Madison Regional Office

2020

American Society of Interior Design (ASID)

Bronze Design Excellence Award for Contract – Office/Corporate 9,999 SF and under

Strang Milwaukee Regional Office

2019

International Interior Design Association (IIDA) WI Awards

Strang Waukesha Regional Office

2018

OBJECTIVE:

A Culture of Collaboration

When we got the chance to design our own space, it was the perfect opportunity to bring Strang’s own culture to life within our future offices. At Strang, providing a comfortable, safe, and efficient work environment for our staff is of the highest priority. Our offices were designed to encourage safe collaboration, promote teamwork, and enhance professional growth. Our Madison office is located on the second floor of the Gebhardt Building.

Our company mission and culture are an invaluable part of our ethos. We are proud to be able to showcase these values through the very environment we work in.

SOLUTION:

Working WELL in Madison

Strang’s office was designed to optimize versatility and flexibility with the ability to accommodate client/internal meetings, VR demonstrations, and BIM technology sessions. With the various break-out areas, meetings have the option to be formal or informal, engaging people in a social working environment where spontaneous meetings occur routinely.

Branded elements were captured throughout Strang’s office spaces with a nod toward our company’s heritage. For example, a custom digital wall covering was designed to showcase past archival projects. This wall showcases the firm’s history while simultaneously acknowledging a future vision.

Employee well-being and comfort were key considerations, and our space was designed with WELL Building standards in mind. We are proud to say that our office has been awarded the first WELL Gold Certification in Wisconsin. This prestigious distinction was awarded through the International WELL Building Institute’s WELL Building Standard™, a performance-based certification system for measuring features of the built environment that impact human health and wellbeing.

Strang’s Madison office earned this recognition based on seven categories of building performance— Air, Water, Light, Nourishment, Fitness, Comfort, and Mind. With expansive glass windows across the suite, each employee has a view of the natural surroundings. Ergonomics also come into play with sit and stand desks. It is a great honor to be recognized for our efforts within our own Madison offices and to demonstrate how Strang provides thoughtful design centered around employee health and wellness.

Waukesha Growth

When designing Strang’s first regional office, our objective was to create a space that reflected our history, values, and sense of community. A major part of the design influence focused on the material finishes we use with clients every day: metal, wood, concrete, and glass. Our team strived to keep costs in line and accommodate the ever-changing needs of a growing staff. To maximize versatility, permanent walls were limited to encourage collaboration throughout the space. Our designers also identified furnishings that were easy to reconfigure and adaptable.

With the open concept, there is almost an unlimited number of configurations for the staff to work with. The engaging entry sequence leads directly into the workspace, eliminating the need for a formal reception area. Intuitive wayfinding directs visitors to the open spaces and eventually leads them into the kitchen, workroom, and conference room. Areas are defined by differing finish materials, floor patterns, and ceiling grid layout. Each workstation is equipped with a 6’ x 6’ full height-adjustable surface, also featuring adjustable height-screens, ergonomic chairs, white boards, and pin-up space.

Branded elements were captured throughout the Waukesha space with details like a custom digital wall covering of Strang archival blueprints. This parallels similar design elements in the Madison office. The blueprint wall also reiterates the foundational design concepts of the AEI industry and showcases projects that were the building blocks for our firm.