“The Sylvee” Opens In Madison

Frank Productions’ New Performance Venue Hosts First Concert 

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MADISON, September 28, 2018 – Madison music fans got their first look at the city’s newest music venue Thursday night as “The Sylvee” opened with its debut concert, Nathaniel Rateliff and the Night Sweats.

The Sylvee, owned by Madison-based Frank Productions, is part of the revival of the city’s Capitol East District Corridor. The 45,000-SF space resides in the Gebhardt Building, a new eight-story housing, retail and commercial space just a half-mile east of the Wisconsin Statehouse.

The 2,500-person music hall on the south end of the Gebhardt is designed to meet the strong and lasting demand for world-class live music in Madison. It will also house the offices of Frank Productions.

“This was a fun project for our staff,” said Strang President and CEO Larry Barton. “We’re very proud of how it turned out and we look forward to enjoying the venue as patrons.”

The Sylvee is designed with a limited number of balcony seating with most concert-goers standing on the main floor. It will include a half-dozen private suites above the balcony level.

Strang is involved in several other performing arts and cultural projects ranging from large buildings with multiple stages to small single-stage venues. Strang recently completed a renovation of “The Hill Theatre” at American Player’s Theatre in Spring Green, WI and the Pablo Center at the Confluence, a new 130,000-SF arts center in Eau Claire, WI. Other performing arts projects currently under construction include the Hamel Music Center on the University of Wisconsin – Madison campus and Northern Sky Theater in Door County, WI.

About Strang

Established in Madison, Wisconsin in 1935, Strang, Inc has evolved into an interdisciplinary and award-winning architectural, engineering and interior design firm. Strang's client-centric and service driven nature has allowed it to develop long-standing relationships with industry-leading organizations of all sizes and disciplines. For 80+ years, Strang has provided comprehensive design services for thousands of higher education, commercial, research and development, and governmental projects throughout the country.

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Waukesha, WI 53188
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Madison, Wisconsin 53703
608.276.9200